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  • How to Use Social Media to Generate More Traffic to Your WordPress Website

    The problem with Google SEO is that you never know what Google is doing and how that will affect your rankings. The search engine giant releases dozens of updates every year, leaving most website owners playing catch-up. In fact, some people lose a significant portion of their organic traffic with every update.

    Therefore, one of the best ways to stabilize your website’s traffic and ensure it never runs out of leads is to diversify your traffic sources. That’s why whatsapp blasting some website owners double down on owned media like email. 

    Social media has also proven to be an exceptional source of traffic. A great social media strategy can help supplement your SEO and other marketing efforts to drive more qualified traffic to your website.

    Please continue reading our discussion.

    6 Proven Ways to Generate More Social Media Traffic

    1. Continue to engage with your target audience

    Social media thrives on engagement. Users interact joyfully with their friends and the brands they like on these platforms. The social media platforms themselves want more people to engage with the content and stay within the platform.

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    Therefore, to be successful on social media, you must always engage with your audience. This simply means consistently posting content while engaging with your users. The last point is especially important, especially if you want to grow your social media audience. 

    For example, if you runSmall business with a WordPress websiteDon’t just post a thread and a link and leave it at that. If users are interacting in the comments, join the conversation and address any questions they may have.

    What if your posts don’t get engagement? So, have you ever thought about taking a different approach to your content types? Social media platforms how to store input and output electronic invoices offer different features that make it easier for brands to capture the curiosity of their audience and thusAttract customers on their websiteThrough outgoing links.

    For example, Instagram allows you to post polls and quizzes. You can also tell your audience to ask you questions. Twitter and YouTube also support polls.Source: Instagram

    Regardless of the platform, you can leverage different content types to increase engagement on your social media posts. As more people engage with your interesting content, they will become avid followers. You will also gain more followers and more people willing to click on the links in your posts.

    2. Make it easy for users to share your content

    Most social media savvy people love to share malaysia data content they find funny, informative, or silly. This begs the question; if someone sees a post on your website and wants to share it, how easy is it for them to share the content with their social media followers?

    In order for your content to get more shares, it must be attractive and easy to share. You can do this by adding share buttons to your blog posts so that people who interact with your posts can easily share them. This is a simple yet effective technique that all the top brands use, including SaaS companies like Shopify.

  • Advanced SEO Strategies for eCommerce WordPress Sites

    What if we told you that web developers and designers directly influence e-commerce discoverability (also known as search engine optimization, or SEO)?WordPress Website?

    In this guide, we’ll dive into why developers and designers are key players in driving WordPress SEO to excel. Yes, it’s more than just creating visually stunning websites.

    Let’s dive in.

    Technical SEO

    SEO is a broad umbrella term. So let’s break it down into each component, starting with the technical side.

    Site Speed ​​and Performance

    If your eCommerce WordPress website whatsapp blasting doesn’t load on time, visitors may get frustrated and leave. There’s a high chance that they won’t return to your eCommerce website again. Scary, right? Here are some things you can do:

    • Run a performance test using a tool like Website Grader or Google to analyze your site’s speedPage Speed ​​Insightstool
    • Use image compression tools such as TinyPNG to reduce image size
    • Reduce CSS and Javascript file size

    Mobile Optimization

    Most users (about three-quarters of Americans) use their mobile phones to access their phones for online shopping.

    So, you need to create aEngaging mobile experienceFor them, it’s this:

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    • Implement lazy loading scripts for your images and videos
    • Implementing mobile caching with WP Rocket plugin
    • Optimize images differently for mobile and desktop
    • Use a Responsive WordPress Theme

    Schema markup and structured data

    When you implement schema markup, it enhances the way search engines understand and present your content.

    When search engines can understand your website, you have a better chance of appearing at the top of the search engine results page (SERP).

    An eCommerce WordPress website use feely to get your daily intake of google news must have the following structured data markup:

    • Organizational structure: It provides information about your company – company name, logo, address, phone number and social media profiles
    • Website Architecture: It allows users to search for products directly on SERP
    • Breadcrumbs: It provides information about the architecture of your website to search engines and potential customers
    • Product listings: These showcase your full range of products and do not violate Google’s guidelines
    • Product Schema: It allows you to add unique product attributes to your product listings to display as rich results on SERPs. These attributes include price, reviews, ratings, offers, product description, awards, etc.

    Search Engine Optimization

    Now that we have the technical details out of the way, let’s review the SEO strategies you need to apply on each of your web pages.

    Keyword Research and Optimization

    Keyword research is the heart and soul of SEO. These keywords match the search intent of potential visitors.

    To conduct keyword research, determine your target audience’s keyword intent by analyzing tools like Google’s autocomplete or People Also sections.

    Screenshot provided by the author

    From there, create a short list of keywords that align with your product. Then, use tools like Ahrefs and Semrush to determine:

    Look for the long-tail keywords “red basketball shoes women’s” and “red basketball shoes” to eliminate the noise. These keywords have lower monthly search volumes but less competition (lower keyword difficulty).

    If you can find a keyword with high monthly search volume and low keyword difficulty, you’ve struck gold.

    Once you’ve created your keyword list, determine the primary keyword for each page and include it in the following elements:

    Content Strategy

    When you have aThe right content strategyIf in place (consistently publishing high-quality content), it will drive more organic traffic to your website.

    This attracts more website visitors, increases dating data brand awareness, and drives sales. Without content, it’s difficult for consumers to find your brand, especially as online competition increases.

    Here are someContent MarketingStrategies you can use to increase brand awareness:

    • Write Compelling Product Descriptions
    • Leverage influencer marketing
    • Building an affiliate marketing program
    • Write long-form content
    • Create videos to show how your product works, its features and benefits

    Need more inspiration? Check out how CoinLedger created a comprehensiveA Guide to Crypto TaxesAll issues on this topic are covered.

    Why does this approach work so well? It mathes the search intent of the target audience. Therefore, people typing questions about crypto taxes on Google will find all the answers to their questions without having to visit other websites.

    Not only does this help build brand awareness for CoinLedger, but it also reduces time on page, showing Google that this is a trustworthy site. In return, this helps move the article to the top of the SERPs.

    TL;DR: Write evergreen content that stays relevant to consumers and will drive organic traffic to your site for years to come.

    User Experience and Navigation

    When your eCommerce WordPress website fails to provide an intuitive and user-friendly experience, visitors may drift away. So focus on making it easier for visitors to navigate your site.

    Analyze website analytics metrics andActivity analysis data Track user behavior and identify areas for improvement. By understanding how visitors interact with your website, you can make data-driven decisions to improve navigation flow and overall user experience.

    Clean Origin hits the nail on the head by making it extremely easy for potential customers to find their dream lab-grown diamond engagement ring on their website with their search functionality and simple navigation bar.

    (Image Source)

    You can do this yourself in several ways:

    • Use chatbots for consistent customer support.
    • Organize your site’s navigationBy categorizing the products.
    • Provide personalized product recommendations.
    • Have a simple checkout process.

    Off-Page SEO

    Now, let’s dive into the off-pageSEO techniquesTake your eCommerce WordPress website’s SEO to the next level.

    Backlink Building and Outreach

    Imagine a third person bragging about your e-commerce brand to their friends. This is where backlinks come into play. They act as positive reviews in the digital environment.

    Getting high-quality backlinks signals to Google that your website is trustworthy and authoritative. This means it’s more likely to improve your website’s ranking in the SERPs.

    only5%of web pages have backlinks, with the top SERPs having 3.8 times more backlinks than the lower ranking results.