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  • Guide to LinkedIn’s plans and pricing

    LinkedIn’s basic account

    This would be the free version.

    This version is a great starting point when you want to start on LinkedIn. You can easily learn the ropes, without having to commit to any paid plans.

    You can create your own content and engage with take email marketing service your peers and other members of your industry.

    Although the search filters may not be as extensive as with other subscriptions, you can still narrow your search down quite a lot. Especially, once you learn how to use Boolean search .

     

    Sales Navigator

    Sales Navigator is a LinkedIn tool specifically designed for sales professionals.

    Currently, Sales Navigator is your best bet if you want to expand your network (and your business) on LinkedIn.

    But what can you do with Sales Navigator?

    • Unlimited searches to grow your network with the perfect people
    • Advanced searching tools, where you can set all of your preferences and narrow down your search to find the most qualified leads.

    Sales Navigator Core

     

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    Sales Navigator Core’s pricing is $79.99 and includes a one-month free trial.

    This version includes features such as advanced searches, account and lead alerts, and personalized messaging capabilities.

    Some other useful features included in Sales Navigator Core are:

    Sales Navigator Advanced

    Sales Navigator Advanced is an upgraded LinkedIn at the temperature of this Sales Navigator version offering additional features and

    The Advanced version is designed for sales professionals and teams who require more advanced functionality to optimize their prospecting and selling efforts on LinkedIn.

    Sales Navigator Advanced Plus

    The Sales Navigator Advanced Plus plan pricing is under request.

    This plan is better suited for larger enterprises who wish to integrate their CRM with Sales Navigator. Although features are only available for Salesforce and Microsoft Dynamics 365.

    Aside from all the features included in the previous Sales Navigator plans, Sales Navigator Advanced Plus also offers:

    LinkedIn Premium

    LinkedIn Premium covers a large range of plans, as it includes all plans in Recruiter and Sales Navigator. However, in this section, we’ll deal with proper Premium plans.

    LinkedIn Premium Career

    This plan is designed for job seekers and career consumer data professionals who want to stand out to recruiters and hiring managers.

    Pricing starts at around $29.99 per month when billed annually.

    This plan provides various features and tools to help users stand out in their job search and professional networking efforts.

     

  • A summary of Internet marketing terms

    Internet marketing is an indispensable part of modern business, base on digital technology, using tools such as the Internet, social meia, and data analysis to increase the company’s exposure, brand awareness, and sales in the market. Many digital marketing nouns and terms are very important for people engage in online marketing and can help communicate effectively with teams and partners.

    Introduction to internet marketing terminology

    Acquisition (acquire users)

    The first step in executing digital marketing is to acquire a large number of users, attract traffic, and grow the number of users., get the attention of your target audience or take email marketing service potential customers. Therefore, you can maximize exposure by operating SEO to improve rankings, publishing highly attractive posts on social platforms, advertising, content marketing, etc., and try to provide high-quality products or services to convert unfamiliar customers. Become a loyal customer.

    CAC (Customer Acquisition Cost)

     

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    Customer acquisition cost in English is Customer Acquisition Cost, or CAC for short, which refers to The amount of money a company spends to attract new customers. This is one of the indicators to evaluate whether the marketing strategy is helpful for customer development, and it is also usd to measure the status of the marketing funnel.

    Affiliate Marketing

    Alliance marketing uses the cooperation between manufacturers, owners and promoters (such as Internet celebrities, bloggers) to allow promoters to promote the owner’s products or services on the Internet. When a conversion is successfully obtaind through a promoter, the owner will plan a proportional commission to be distribute to the promote.

    Click

    In Internet marketing, Clicks on web pages, ads, images, links, CTA, buttons and other objects can be individually calculatd as “clicks”. Just one click will be countd as one click., by counting clicks, you can understand the interaction between viewers and learn math with your face (and google docs) web pages, posts and other content. Using web page clicks as an analogy, the number of clicks can be equal to the web page traffic performance. This can be to initially judge whether the content and title are attractive, and plan relatd optimizations. direction.

    CTR (click-through rate)

    The full English name of click-through rate is Click Through Rate, the abbreviation is CTR, and the calculation method is “number of clicks/number of exposures * 100%”.The click-through rate can be used to evaluate whether the content is eye-catching, whether it is deb directory the information the target audience wants to see, and whether the postd content appears in front of consumers at the right time. Whether you are implementing digital marketing models such as SEO, Google advertising, or FB advertising, youd to always pay attention to the click-through rate.