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Have you ever thought about including mobile marketing in your digital marketing plan ? Nowadays, practically everyone has a cell phone. Most of us check information several times a day, sleep with the device next to the bed and cannot live without it.

It’s no wonder that this technology, combined with new behavior patterns, has become the fastest way to connect with customers. So, if you want to know how to generate more leads for your sales department, you’re in the right place.

In this post, we will define mobile marketing

Talk about the most common types, how consumption is today, the importance of marketing campaigns, mistakes that companies make, how to optimize actions and reasons to hire a specialized agency. Keep reading!

What is mobile marketing?
It is a marketing approach denmark email list that uses a variety of techniques to promote businesses, brands, products or services directly to mobile users. Initially, the technology was limited to SMS and later to MMS.

As the feature evolved, it expanded to include email, websites, voice calls, and more recently, apps, social media, chat, and more. Thus, the concept of mobile devices includes PDAs, portable gaming consoles, notebooks, tablets, and, of course, similar devices that function like the aforementioned items.

Modern smartphones support many additional possibilities, including Internet access, video messaging, and the ability to launch and actively interact with advertising (for example, by scanning a QR code).

What are the most common types of mobile marketing?

Much of what wechat official account development documentation guide we know as mobile marketing is similar to traditional digital marketing, but adapted to reach users of portable devices. Learn about the types:

Text agb directory Message (SMS)
One of the most widely used tactics today is SMS. When using text messages, the user sees the ad directly on their smartphone screen. However, if they wish, they can turn off notifications from the company at any time.